ICP guide
Early-stage GTM on the same revenue OS — not a separate toy product
Smaller teams start on Free or Indie; the architecture is built for RevOps-grade pipeline when you graduate — not a scraping utility.
Why cold lists fail you
Early teams still need pipeline proof, not a contact list of strangers. Wavly surfaces threads where someone is already looking for a product like yours — scored against your ICP before anyone replies.
Where the signals are
The external ingestion layer reads public evaluation conversations across open-web sources — communities, forums, and Q&A — filtered to your ICP. You are not hand-polling tabs at midnight.
What you ship in minutes
Human-approved replies, Signal-to-Page when intent clears threshold, and Pipeline attribution — the same loop Pro and Scale teams run, at PLG-friendly limits.
Compare us to outbound and community tools — with numbers, not star ratings.
See comparisons